From UX to AIX — The Shift That Redefines Software
Forty years of user experience taught us to design screens. AIX asks a harder question — how do you design judgment?
Essays, talks, and provocations on AIX — the discipline of designing how people actually experience artificial intelligence.
Forty years of user experience taught us to design screens. AIX asks a harder question — how do you design judgment?
The chatbot was the on-ramp, not the destination. The next decade belongs to products where intelligence is the substrate — not a feature bolted on at the end.
Read full article →AIX is to AI what UX was to the web — the discipline that decides who wins.
The acceleration of life has a new accelerant. A short take on what happens when the cost of iteration approaches zero.
How to tell, from the outside, whether a company has actually reorganized around AI — or just clipped a copilot onto last year’s roadmap.
Read full article →We always overestimate the year and underestimate the decade.
It isn’t the model you license. It’s the experience you wrap around it — and the org chart underneath it.
Nine shifts I’m tracking as conversational AI fades into the background and ambient intelligence quietly takes the wheel.
Read full article →The companies that win won’t have the best model. They’ll have the best experience wrapped around a good-enough one.